Monthly Archive January 2019

Telemarketing firms banned from pension cold calling!

Our whole business has been built on ethical sales development over the telephone. We are constantly trying to distance ourselves from rogue operators. Many telemarketing firms give all the rest a bad name.

Why would we welcome a cold calling ban?

Ethical telemarketing firms have all been tarred with the same brush. Research carried out by the Money Advice Service has suggested that there could be as many as 8 scam calls every second! So for that reason alone we welcome the ban. But the government could have achieved the same result through legislation and enforcement.

That said if it drives the bad forms out of business we welcome it!! Here’s the official announcement on the governments website.

Shady Practices

This shady part of our industry has for a long time been associated with scams and fraud. It preys on vulnerable people and those who are too trustworthy of others. The financial conduct authority believe that the average cost to a victim is over £90,000. That money can’t easily be replaced into a pension fund. Often it isn’t replaced leaving victims with a poorer retirement. It’s a particularly despicable crime!

An ethical telemarketing firm.

For us it’s about being friendly, polite and compassionate. We are unlike any other telemarketing firm because we don’t bang out fast and furious calls. We are diligent professional executives who behave in an exemplary fashion when we ring a potential client of yours. We always leave a positive encounter with your brand no matter what the outcome of the call.

Technology that assists not detracts.

We don’t use auto diallers which don’t give our executives time to adjust between calls and leads to a battery farm mentality. Neither do we have any background noise when calling, many poor telemarketing firms have noisy call centres – we don’t! We use BT landlines too so there is no poor quality voip lines or delays on answering. We also only call from the UK with native english speakers without foreign accents so every one is perfectly understood.

Get in touch with us today and we’ll be happy to explain more or order a short duration telemarketing blitz and let us prove it.

Brand Licensing Campaign

At the time of writing we are rolling out a new alcoholic packaging product to potential manufacturers, agents and retail chains to own the registered product rights for the UK. It is a combined box and greeting product but the prototypes aren’t available publicly yet! We are both acquiring the data and researching potential partners for our client using online searches, trade bodies and PR releases to find the right people.

We have a set of sample products here holding Jack Daniels and a few other well known alcohol brands but none of the team are drinking any of it or our usual professional telephone demeanour may suffer somewhat!

Brand Licensing Telemarketing is always interesting. We work off a style sheet which details the key features and benefits of the license and is also viewable online or can be delivered via email as a pdf.

Our role is to promote the registered design rights and sell the potential license to suitable partners. Once we have interested parties we will escalate responsibility to an executive team who will then take over from there whilst we find another interested party.

Working this way means we can cover a large amount of data leaving our clients executive team to concentrate on those who have a genuine interest whilst we keep beavering away in the background.

Brand Licensing Telemarketing
2019 sees us working in the brand licensing arena once again.